TikTok Ads built around video ideas you can test

I help with TikTok advertising and creative direction for the videos your ads need. We start with your offer and available material, then agree a focused test, budget and measurement.

  • Campaign setup and creative direction
  • Agreed variations and measures
  • Ad spend and production scoped separately

TikTok Ads · Short videos · Testing

Jonas Goldberg — TikTok marketing expert

Jonas GoldbergTikTok · Ads & short video

DKK 650/hour excl. VAT

View prepaid hours ↗hello@jonasgoldberg.dk

TikTok marketing

Start with what the video needs to show

A video might demonstrate a product, explain a service through an example or answer a common customer question. We choose ideas around your offer and define what the viewer needs to understand and do next.

I help with the opening, message and next action. Filming, editing and any participants are agreed separately. We review materials and permissions before advertising, so it is clear what is ready to use.

A test should answer a question. For example, we might compare two openings for the same offer or two product demonstrations. The number of variations and review period are planned around budget and available data.

TikTok tasks

Practical help with TikTok advertising

We agree on the deliverables based on your current setup and what you want to achieve.

01

Content

Short video ideas

Angles, messages and a proposed video structure, based on your products, services and available material.

02

Advertising

Account and campaign setup

Setup or review in TikTok Ads Manager. Campaign goal, audience, budget and destination are agreed for the task.

03

Testing

Variations with a purpose

We define what changes and which measures to use. Results are assessed alongside the uncertainty in the available data.

04

Customer journey

Measurement and landing pages

Review of relevant events and the page viewers reach. The offer in the video needs to match what follows the click.

Working together

From a video idea to a focused test

01

Review the offer and material

We discuss the audience, desired outcome and your ability to supply or produce videos.

02

Plan the variations

We agree ideas, messages, production responsibilities and approval. The test budget and assessment criteria are defined.

03

Set up and check

I build the agreed campaigns and review content, links and relevant measurement before activation.

04

Assess and adjust

We review results and decide whether to change, repeat or stop an idea. Further material is planned as needed.

Benefits

Clear scope and direct contact

Practical

Work in your account

You receive the agreed campaign changes and an explanation of what was done.

DKK 650

Separate fees and ad spend

My rate is DKK 650/hour excl. VAT. Your advertising budget is paid separately to TikTok.

Follow-up

Results with context

We agree what to measure, review the available data and distinguish observations from uncertain conclusions.

Testimonials

What other businesses say

1 of 3
★★★★★
“Jonas helped me set up my website and marketing strategy and has been essential for growing my business online. I have also had invaluable help automating many processes.”
Frank
★★★★★
“Jonas built my website from scratch and tailored it to my audience. With limited web knowledge myself, that was a huge help. I highly recommend his work.”
Mads Jørgensen - Online And Beyond
★★★★★
“Jonas was key to Kurvemageren’s move online. His ability to understand our situation and tailor solutions that reflect our heritage and vision has been impressive.”
Marie Skinbjerg - Skinbjerg Design

Prepaid hours

Hourly rate and prepaid hours

My rate is DKK 650/hour excl. VAT. Prepaid hours can be used for agreed tasks across my services.

2 hours

1,235 DKK

A focused review or minor adjustments

5 hours

3,025 DKK

Agreed campaign setup and checks

10 hours

5,850 DKK

A defined phase of testing and follow-up

The amounts cover my working time. Ad spend, production and external services are separate. We agree scope and estimate before starting.

All prices exclude VAT. Hosting, platforms, licences and ad spend are included only when specified in the quote.

See prepaid options →

Work directly on content and campaigns

I am based in Copenhagen and work with businesses across Denmark. Video, campaign and results reviews can take place online, including when an internal team or external producer creates the content.

My main service is paid advertising and content strategy for ads. Advice on organic posts can be included; daily account management, filming and work with participants need a separate agreement.

Questions about TikTok advertising

Frequently asked questions

How much does a TikTok Ads consultant cost?

My rate is DKK 650/hour excl. VAT. Scope and estimate are agreed after reviewing the task. Ad spend is paid separately to TikTok. Production and participants are only included when specified in the agreement.

Do I need videos ready?

We review your existing material and what needs to be produced. I can help with ideas and direction; responsibility, cost and timing for filming and editing are agreed separately.

Can you help if I have never run TikTok ads?

Yes. We review the offer, audience, materials, account and measurement to assess whether a focused test is appropriate. A new account alone is not a reason to start with a large budget.

Do you also offer organic TikTok help?

I can advise on profiles and content, but my main service is paid advertising and video strategy for ads. Daily posting and account management are not automatically included.

How large should the ad budget be?

It depends on the market, objective and test. We check current requirements in the TikTok account and agree the budget and period. My hourly fee covers my work and is separate from ad spend.

How do we decide which video is best?

We first agree what the test should tell us and which action matters. Views and clicks provide information, but assessment needs to fit the campaign goal. Limited data may mean there is no clear winner yet.

Can you help with the pixel and measurement?

Yes. A review of relevant events and their website connection can be included. We clarify consent settings, available data and limitations affecting reporting.

Do you also work with Meta and Google Ads?

Yes. We can assess their different roles and agree where to focus. I do not promise that TikTok will be more effective than other channels for your business.

Tell me about the offer and your video material

Describe the product or service you want to advertise and send the website address. Mention whether videos are ready, whether you can film them or whether you work with a producer.

We can then decide whether to start with creative direction, an existing campaign review or a new test. Account access and material sharing are arranged after the initial contact.

Tell me about your advertising

Let’s clarify the next step

Send your website address and describe the offer and outcome you want to work on.

Mention any existing campaigns and available materials. Account access is arranged separately.

Direct contact · Agreed scope and estimate

What happens when you reach out?

  • I usually reply within 2 hours
  • You get a concrete proposal with a price or time estimate
  • No commitment

I usually reply within 2 hours during weekday opening hours, 08:00–17:00.

Your details are used to respond to your enquiry. Privacy (Danish)

Selected collaborations

I've worked for, among others: